Los Angeles, USA, The Tourism Authority of Thailand (TAT) is partnering with world-leading bed bank, Hotelbeds to promote Thailand to travel agents across the USA, which is one of the kingdom’s most important visitor source markets.
TAT’s first-ever partnership with Hotelbeds is expected to be a key factor in driving tourism to Thailand, as the kingdom is welcoming back the world’s travellers with the ‘Visit Thailand Year 2022: Amazing New Chapters’ marketing campaign.
Thailand is one of the top destinations worldwide for Hotelbeds, consistently ranking in the company’s top five most popular locations. With over 3,000 hotels available in Thailand through Hotelbeds, the bed bank produced over 2 million room nights for the kingdom in 2019.
The TAT-Hotelbeds partnership will be updating US travel agents on the recently relaxed entry requirements to Thailand in place since 1 March, 2022, under which fully vaccinated travellers from all countries and territories around the world can enter via the TEST & GO scheme.
Through until mid-June, Thailand will be promoted through Hotelbeds’ two main distribution channels – Hotelbeds for wholesale distribution and Bedsonline for retail travel advisors (via https://promo.bedsonline.com/en/us/thailand/campaign/promotional/deals/).
Hotelbeds provides participating hotels with access to high-value, complementary distribution channels that significantly increase occupancy rates and optimise revenue, while not competing with the hotels’ direct distribution strategy. The Hotelbeds B2B network comprises over 60,000 tour operators, retail travel agents, airline websites, and loyalty schemes in over 140 source markets.
Source: Tourism Authority of Thailand-TAT